Introduction
This Cookie Policy explains how Promo Hype (“Promo Hype,” “we,” “our,” or “us”) uses cookies and similar tracking technologies on our platform, website, mobile application, and related services (collectively, the “Services”). This policy should be read together with our Privacy Policy and Terms and Conditions.
By using our Services, you consent to our use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should set your browser settings accordingly or stop using our Services.
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies allow a website to recognize your device and store some information about your preferences or past actions.
Types of Cookies We Use
We use different types of cookies for various purposes:
Essential Cookies
These cookies are necessary for our Services to function properly. They enable core functionality such as:
- User authentication and account access
- Security features and fraud prevention
- Load balancing and site performance
- Remembering your cookie preferences
Examples: Session management, authentication tokens, security cookies Duration: Session cookies (deleted when you close your browser) or up to 1 year Legal Basis: Legitimate interest (necessary for service functionality)
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our Services by collecting and reporting information anonymously. They help us:
- Analyze website traffic and usage patterns
- Identify popular content and features
- Monitor site performance and loading times
- Track conversion rates and user journeys
Examples: Google Analytics, internal analytics systems Duration: Up to 2 years Legal Basis: Legitimate interest (website optimization and improvement)
Functionality Cookies
These cookies allow our Services to remember choices you make and provide enhanced, more personalized features. They help us:
- Remember your login status
- Store your language and region preferences
- Customize content based on your selections
- Maintain your dashboard settings and layout preferences
Examples: User preference cookies, customization settings Duration: Up to 1 year Legal Basis: Legitimate interest (enhancing user experience)
Marketing and Advertising Cookies
These cookies are used to deliver advertisements more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. They help us:
- Show you relevant advertisements based on your interests
- Measure the effectiveness of our marketing campaigns
- Prevent you from seeing the same advertisement repeatedly
- Track conversions from advertisements
Examples: Facebook Pixel, Google Ads tracking, retargeting pixels Duration: Up to 2 years Legal Basis: Consent (where required) or legitimate interest
Social Media Cookies
These cookies are set by social media services that we’ve added to our Services to enable you to share our content with your friends and networks. They may track your browser across other sites and build a profile of your interests.
Examples: Facebook, Twitter, Instagram, LinkedIn integration cookies Duration: Varies by social media platform (typically up to 2 years) Legal Basis: Consent or legitimate interest
Third-Party Cookies
We work with third-party service providers who may place cookies on your device through our Services. These include:
Analytics Providers
- Google Analytics: Helps us understand user behavior and improve our Services
- Mixpanel: Provides detailed user analytics and engagement tracking
- Hotjar: Offers heatmap and user session recording capabilities
Marketing and Advertising Partners
- Google Ads: Enables targeted advertising and conversion tracking
- Facebook Pixel: Allows for retargeting and custom audience creation
- Twitter Ads: Supports advertising campaign measurement
Customer Support Tools
- Intercom: Powers our customer support chat functionality
- Zendesk: Manages our help desk and support ticket system
Payment Processing
- Stripe: Handles secure payment processing (uses cookies for fraud prevention)
- PayPal: Enables PayPal payment options
Content Delivery Networks
- Cloudflare: Provides website security and performance optimization
- Amazon CloudFront: Delivers content quickly and securely
Please note that these third parties have their own privacy policies and cookie policies, and we are not responsible for their practices.
How We Use Cookies
We use cookies for the following purposes:
Authentication and Security
- Verifying your identity when you log in
- Maintaining your login session
- Protecting against fraudulent activity
- Ensuring secure transactions
Service Functionality
- Remembering your account preferences and settings
- Maintaining items in your shopping cart
- Providing consistent user experience across devices
- Enabling core platform features
Analytics and Performance
- Understanding how users navigate our Services
- Identifying areas for improvement
- Measuring the success of new features
- Optimizing loading times and performance
Personalization
- Customizing content based on your interests and behavior
- Recommending relevant music and artists
- Tailoring your dashboard experience
- Providing location-specific content
Marketing and Communication
- Showing you relevant advertisements
- Measuring advertising campaign effectiveness
- Sending targeted email campaigns
- Retargeting visitors who haven’t completed actions
Your Cookie Choices
You have several options for controlling how cookies are used:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can usually:
- Block all cookies
- Block third-party cookies only
- Delete cookies when you close your browser
- Notify you before a cookie is stored
- Delete specific cookies
To learn how to manage cookies in your specific browser, please consult your browser’s help documentation:
Cookie Preference Center
We provide a cookie preference center where you can manage your cookie choices. You can access this by:
- Clicking the “Cookie Settings” link in our website footer
- Using the cookie banner when you first visit our site
- Contacting us at privacy@promohype.com
Opt-Out Tools
For specific types of cookies, you can use these opt-out tools:
Analytics Cookies:
Advertising Cookies:
- Digital Advertising Alliance Opt-out
- Network Advertising Initiative Opt-out
- Your Online Choices (EU)
Mobile App Settings
If you’re using our mobile app, you can control tracking through your device settings:
- iOS: Settings > Privacy & Security > Tracking
- Android: Settings > Privacy > Ads
Impact of Disabling Cookies
Please note that if you choose to block or delete cookies, some features of our Services may not work properly. Specifically:
- You may need to log in each time you visit
- Your preferences and settings may not be saved
- Some personalized features may not be available
- You may see less relevant content and advertisements
- Performance and functionality may be reduced
Essential cookies cannot be disabled as they are necessary for our Services to function.
Cookie Retention
Different cookies have different retention periods:
- Session Cookies: Deleted when you close your browser
- Short-term Cookies: Typically stored for up to 30 days
- Long-term Cookies: May be stored for up to 2 years
- Persistent Cookies: Remain until you delete them or they expire
We regularly review our cookie retention periods to ensure they are appropriate and necessary for their intended purpose.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any significant changes by:
- Posting the updated policy on our website with a new “Last Updated” date
- Sending you an email notification (if you have an account with us)
- Displaying a prominent notice on our Services
Your continued use of our Services after any changes indicates your acceptance of the updated Cookie Policy.
International Considerations
European Union and United Kingdom
If you are located in the European Union (EU) or United Kingdom (UK), you have specific rights under the General Data Protection Regulation (GDPR) and UK GDPR regarding cookies and similar tracking technologies. We obtain appropriate consent for non-essential cookies as required by law.
California, USA
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and other California privacy laws regarding the personal information we collect through cookies.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us at:
Email: privacy@promohype.com
Mail: Promo Hype Privacy Team, [Your Street Address], [City, State, ZIP]
You can also contact us if you would like to:
- Access information about the cookies we use
- Update your cookie preferences
- Report any issues with our cookie implementation
- Request deletion of cookie data
Technical Information
Local Storage and Similar Technologies
In addition to cookies, we may use other storage technologies such as:
- Local Storage: HTML5 local storage for storing user preferences
- Session Storage: Temporary storage for the duration of your session
- IndexedDB: For storing larger amounts of structured data
- Web Beacons: Small transparent images used to track user behavior
- Pixels: Tracking codes embedded in emails and web pages
These technologies serve similar purposes to cookies and are covered by this policy.
Cookie Categories Summary
| Category | Purpose | Examples | Consent Required |
|---|---|---|---|
| Essential | Site functionality | Authentication, security | No |
| Performance | Analytics and optimization | Google Analytics | Depends on jurisdiction |
| Functionality | Enhanced user experience | Language preferences | Depends on jurisdiction |
| Marketing | Targeted advertising | Facebook Pixel | Yes |
| Social Media | Social sharing features | Twitter widgets | Yes |
This Cookie Policy is part of our comprehensive privacy framework designed to provide transparency about our data practices while enabling us to provide you with the best possible experience on our platform.